Amd Swot

In: Computers and Technology

Submitted By vanessa1234
Words 1146
Pages 5
Strengths
Moving Forward to Fabless Business Model (Global Semiconductor Alliance): The recent sale of our manufacturing operations; we will no longer have to invest billions of dollars upgrading its facilities every several years. Over the past-years our capital expenditures were $1.1 billion per year. Since the sale our capital expenses are only about $100 to $200 million a year. These operating expenses have dropped due to the sale, from $3 billion to $2 billion .Given the fact that we have not generated more than $6 billion in revenue in each of the last several years; the adoption of a new business model will enhance profitability in the future. In addition, the decline of fixed costs will result in less volatile margins.
Low-End Market: Despite our loss in market shares in the microprocessor segment, we have managed to reserve our shares in the lower-end markets, which have fared relatively well especially in the market of desktop microprocessor space. This gain will allow us to transition into the low end market of notebooks. Meanwhile our competitor, Intel has competed well on price-to-performance in the low- and medium-ends of the market. Power efficiency: Since the new generations of consumers are more energy efficient, our decision to focus on creating more energy efficient chips it one that will allow us to compete with Intel. Power efficiency has become an increasing concern for our consumer’s because of the costly electricity bills and the rise of the notebook, in which longer battery life is critical. This is our edge in negotiating future contracts
Weaknesses
Execution: Unfortunately we have a reputation of poor execution, which has been consistent over the past few years. We have trouble launching products in a timely fashion and without significant technological glitches. Due to these major delays our competitive edge in the semiconductor…...

Similar Documents

Amd Notbooks

...1. What would it take for AMD to see a significant increase in its market share for processors used in corporate desktops and notebooks? How can success of the Opteron in the server segment be leveraged to other segments? It would take a lot for AMD to catch up with Intel as the gap in terms of market share between the two companies is huge. Except in very specialized niche markets, Intel has kept a significant leadership in every segments, including the server microprocessor market where AMD best performed. Between Q12000-Q2006 , the domination of Intel over the market was undeniable with an average of 80% market share against less than 20% average share of AMD.(Exhibit 2c) Moreover as mentioned “Intel’s dominant market position could limit AMD’s ability to make inroads to key market segments beyond servers, such as corporate desktops and notebooks.” The product differentiation is one solution. By improving the quality and the number of features of its desktops and notebooks microprocessors, AMD can get a competitive advantage over Intel’s product. Though, since Intel’s R&D funds are much higher one good way to overtake Intel would be to perpetuate the “virtual Gorilla” Strategy. Technology partnership would indeed accelerate the improvement of AMD products and would create synergies with partners that, in the case of AMD, often are potential customers . Then the “customer centric approach” set by AMD to improve and develop its products in a way that serves the best......

Words: 1718 - Pages: 7

Swot

...SWOT Analysis Template Situation being analysed: _________________________________________________________________ This SWOT example is for a new business opportunity. Many criteria can apply to more than one quadrant. Identify criteria appropriate to your own SWOT situation. |criteria examples |strengths |weaknesses |criteria examples | | | | | | |Advantages of proposition? | | |Disadvantages of proposition?| |Capabilities? | | | | |Competitive advantages? | | |Gaps in capabilities? | |USP's (unique selling | | |Lack of competitive strength?| |points)? | | | | |Resources, Assets, People? | | |Reputation, presence and ......

Words: 282 - Pages: 2

Swot

...BCG Matrix, SWOT Analysis and Porter Model BCG Matrix Introduction: The Boston Consulting Group (BCG) Matrix is an uncomplicated tool to evaluate a company’s position in terms of its product range. It facilitates a company think about its products and services and makes decisions about which it should keep, which it should let go and which it should invest in further. Also called the BCG Matrix, it provides a useful way of screening the opportunities open to the company and helps to think about where one can best allocate resources to maximize profit in the future. At the end of the 1960s, Bruce Henderson, creator of the Boston Consulting Group, BCG, developed portfolio matrix. The BCG Growth-Share Matrix is a fourcell (2 by 2) matrix used to execute business portfolio analysis as a footstep in the strategic planning process. BCG matrix is often used to prioritize which products within company product mix get more funding and attention BCG matrix takes into account two strategic parameter into consideration namely, market share and market growth. To understand the Boston Matrix, one must understand how market share and market growth are interrelated. Market share is the percentage of the total market that is being serviced by a company under consideration, measured either in revenue terms or unit volume terms. Higher the market share, the higher the proportion of the market one controls. The Boston Matrix assumes that if the company under consideration is enjoying a high......

Words: 2976 - Pages: 12

Intel vs Amd

...INTEL v/s AMD When researching the differences between Intelligence processors (INTEL) and Advance Micro Devices (AMD) it is safe to say they both have importance to the type of project in which you are performing keeping in mind you can’t install an AMD processor in an Intel-compatible motherboard or vice versa. INTEL processors are the more expensive of the two more often because of their better “frames per second” which make gaming experiences better. It was found to have better battery capacity with sleep states and enhanced power management which gives it mobility for the more “on the move type” personnel. Intel processors, although better for these reasons, lack in upgrade potential for the money that is spent. Even the latest CPU on the market, with an Intel processor, runs with the same default frequencies as earlier models with no noticeable difference in speed. This is due to the positioning of a controller that communicates with the memory and the processor. This process slows down the flow of information. AMD processors, on the other hand, communicate directly with the computer’s memory. Unlike its competition, AMD capable computers can have multiple processing units on one chip with multiple cores. The two basic processors are meant for personal computers and video card use which range from video editing to 3D gaming. This not only makes it more capable of performing more tasks, it also makes it a more affordable choice. I personally......

Words: 278 - Pages: 2

What Is Amd

...of ATI by AMD, AMD has since dropped support for the CAL routines and has gone with supporting OpenCL for running general applications of the graphics coprocessor. The following list are some of the projects that use the GPU: 1. http://einstein.phys.uwm.edu/ 2. http://boinc.thesonntags.com/collatz/ 3. http://milkyway.cs.rpi.edu/milkyway/ 4. http://boinc.fzk.de/poem/ 5. http://www.primegrid.com/ 6. http://setiathome.berkeley.edu/ 7. http://setiweb.ssl.berkeley.edu/beta/ 8. http://moowrap.net/ These projects are the first that use the GPU to perform calculations on work units. They all started with applications that BOINC ran CPUs and the programmers at the various projects then adapted to run on the GPU. BOINC being a multi-threaded program is able to run one project on each core of a systems CPU and anywhere from one to four instances of an application on the GPU depending upon the GPU’s compute capabilities and the project’s implantation of the application. The Milkyway project is an interesting one, in that it requires the GPU to have double precision math capabilities and thus only runs on a limited number of graphics cards. The CPU have been designed to run general programming tasks that are serial in nature or tasks that may run in parallel. Whereas the GPU has now evolved to being very efficient at running tasks where the data can be processed in parallel (What is Heterogeneous System Architecture (HSA)? | AMD, 2013). Thus AMD is......

Words: 1036 - Pages: 5

Swot

...SWOT Analysis Template Strengths Possible Strengths Tangible Strengths Consider your assets including plant and equipment Do you have long-term rental contracts for your business locations? Are your products unique or market leading? Have you got sufficient financial resources to fund any changes you would like to make? Do you have any cost advantages over your competitors? Do you use superior technology in your business? Is your business high volume? Can your scale up your volume if you need to? Intangible Strengths Do you have or stock strong recognisable brands Your reputation - are you considered a market leader? or an expert in your filed? Do you have good relationship with your customers? (Goodwill) Do you have strong relationships with your suppliers Do you have a positive relationship with your employees Do you have any unique alliances with other businesses? Do you own any patents or proprietary technology? Do you have a proven advertising process that works well? Do you have more experience in your field? Are you managers highly experienced? whatmakesagoodleader.com Page 1 of 5 Response Is it a strength? SWOT Analysis Template Strengths Possible Strengths experienced? Do you have superior industry knowledge? Are you involved with industry associations? Is your business Innovative? Other Strengths Specify Response Is it a strength? whatmakesagoodleader.com Page 2 of 5 SWOT Analysis Template Weaknesses Possible Weaknesses Tangible......

Words: 615 - Pages: 3

Amd Customer Concentric Approach Explanations

...ASSESSMENT Due to the 4 November, 2010. CONTENTS LIST Executive Summary 3 Introduction 4 1. What would it take amd to see a significant increase in its market share processors used in corporate desktops and notebooks? how can the success of opteron in the server segment be leveraged to other segments? 5 2.What do you make of amd’s “power campaign”? Is the value proposition it highlights compelling to end users? 6 3. How concerned should amd be about intel’s imminent new product plan? will they hamper amd’s growth plans? 7 4. WILL AMD’S CUSTOMER CENTRIC APPROACH BE A SOURCE OF ADVANTAGE OVER INTEL? 8 5. WILL IT YIELD COMMERCIALLY VIABLE INNOVATIONS THAT ARE DRAMATICALLY DIFFERENT THAN THOSE INTEL WILL DEVELOP? 10 Conclusion 11 LIST OF REFERENCES AND BIBLIOGRAPHY 12 EXECUTIVE SUMMARY For years, AMD held the place of a distant follower of the large microprocessor market leader, Intel. Up to there, the competitor Intel hold a “push” strategy by creating consumer needs thanks to technological innovations. Those were linked with strong marketing campaign in order to facilitate a quicker adoption process of their new product line. However, in 2003, AMD change its traditional strategy to use a widely different one by switching into a blue ocean strategy. Indeed, AMD has changed course to become a “starter” firm. AMD has decided to launch at first its own brand server microprocessor range, called “Opteron” before one of Intel. At this......

Words: 3447 - Pages: 14

Amd Valuation

...Project Overview In this project, I will assume AMD as a private company and determine a price I would like to pay for acquiring AMD on control basis. My report starts with an introductory analysis of the company and industry, focus on three methods I used to evaluate AMD and all related assumptions to support these methods. After all, I’ll conclude a price I would like to pay to acquire and control AMD on Mar-31-2013. Please read it of more. This is Gong Chen’s final project of Valuation Model and Practice for summer 2013. Hope you enjoy it! Company Overview 1. Background Founded in 1969 and headquartered in Sunnyvale, California, Advanced Micro Devices (AMD) operates as a semiconductor company worldwide. It operates in two segments, Computing Solutions and Graphics. The company designs, develops, and sells microprocessor products, such as central processing units (CPU) and accelerated processing units (APU) for servers, desktop PCs, and mobile devices. Advanced Micro Devices, Inc. also offers embedded processor products for vendors in industrial controls, digital signage, point of sale/self-service kiosks, medical imaging, set-top box, and casino gaming machines. In addition, it provides chipset products with and without integrated graphics processors for desktop PCs and servers, and AMD controller hub-based chipsets for its APUs; and graphics, video, and multimedia products for use in desktop and notebook computers. The company serves original equipment......

Words: 1986 - Pages: 8

Amd vs Intel

...AMD VS Intel In a June addition of Tech Radar there was some discussion on the topic of which processor is better and why. There was a lot of back and forth topic on these issues, so I will try to cover what I found to be relevant in this discussion. I could boar with technical numbers of calculating and over clocking schematic but here, we will look more at the consumer side of which may or may not be better. Firstly, I noticed one major difference between the two processors and that was price. If you look at price and performance between the two you will see that the gap in cost over sees the menial performance changes. For example an AMD processor may coast $50 and deliver only slightly lower performances, where as Intel will charge almost three times the amount for slightly higher performances. Now keep in mind that we are comparing apples to apples. Because if we take into account over clocking and other performance enhancing techniques it will affect the performance/price gap that we are seeing. Another hot button issues is the fact that AMD has been trailing behind Intel for many years especial in the desktop world of performance. While AMD has promised a lot, they have simply failed to deliver multiple times on their accusations of out preforming Intel. In fact, AMD has focused their efforts into the mobile market as seen with AMD’s new line of A series CPU’s (A4, A6, A8, and A10). So with that which is best? I think it all depends on what you are......

Words: 399 - Pages: 2

Swot

...Roger’s Chocolates SWOT II. SWOT Analysis • Employee Interest and Devotion to Company ◦ Some of Rogers Chocolate Employees were third generation employees and were proud and passionate about Rogers heritage and commitment to quality. They believed in the Brand and its image. • Leadership with Experience ◦ Parkhill who had previously worked as the VP for Maple Leaf Foods was in charge of six plants and 2,300 employees. Has a Ivy League MBA and has extensive work in Sales, Marketing and Operations. • Progressive Management Team ◦ Management consists of members who will work extra hours and are very efficient in their respective fields. Phoenix has had a tenure since 1994 and is very dedicated to Rogers by working extra hours and helping out at stores that are short of staff. Wong works with manufacturing and Food Science and had worked in the industry before Rogers. Bjornson worked with Pacific Coach Lines as the CFO and worked their finances especially in the areas of reorganization, acquisitions and dispositions. 3. Consumer Loyalty • Customers are loyal to Rogers because they have an emotional connection that relates them to Rogers. This revolves around the II. SWOT Analysis experience that Rogers tries to promote, especially in their gift line. 4. Social Awareness • Part of the workforce at Rogers is comprised of disabled individuals who help out in production. 5. Revenues and Margins •......

Words: 638 - Pages: 3

Amd Strategy a Case Study

...Mathias Crouzet ISM MBA PROGRAM ISEG PARIS Professional Management Skills Assessment AMD – A marketing Case study November 2011 What would it take for AMD to see a significant increase in its market share in processors used in corporate desktops and notebooks? How can the success of Opteron in the server segment be leveraged to other segments? To increase her sales volume and be able to have a significant market share and be able to really compete with Intek on the desktops and notebooks processors market, AMD has to improve a lot her products. First of all , it’s a question of customer perception : for many people , AMD’s CPU (Central Processing Unit) are not powerful and are used only on low cost computers (and for many years this information was true). In this case, the main challenge is to change this perception, because in fact if their products are actually quite good and are in fact almost as advanced as Intel’s ones. In order to extend their market share they have to keep focusing their products design on the final client needs. What are they ? When you are using your computer at work or for your personal use, there are 3 different parameters that you are looking at: -The first one is obviously the cost of the CPU. Because you are not baying one computer but often hundreds or thousands of them, even a tinny difference can make the firm choosing your product. -Second parameters on which they are focusing are the power of the CPU. Working......

Words: 2021 - Pages: 9

Strategy Amd Chain Management

...decisions. They are usually ethical investors and can make things bad through negative publicity, direct action, protest, threats, withholding planning or other permissions necessary for operations (Norris, 2014). 2.1 Provide a critical evaluation of this strategy – Carlsberg The steps that we need to take in order to assess an organization’s strategic position are as follows: audit environmental influences, nature of the environment, relate to business position, identify opportunities and threats and define strategic position (Thompson et al 2014). The case study that will serve to explain strategy in detail is the example of Carlsberg, the brewing multinational brewing company, ranked fourth in the world. We will use the PEST and SWOT analysis. PEST Analysis: Political factor includes the business external environment as presented by Carlsberg (2015): • The political stability and legislation of the country (Carlsberg has its business operation is many developed countries where there are minimal threat for instability) • In the current case, the policies and regulations of the UK, Asia and Europe can be considered a political factor. • Carlsberg is abiding to the rules and regulation of foreign countries so as to avoid unnecessary fines. • Incorporating smaller brands under its label allows for a wider range of human and financial resources, and combined with the global brand, can facilitate the creation of a comprehensive portfolio. The......

Words: 4352 - Pages: 18

Amd Research Paper

...AMD Now AMD is currently ranked second, right behind Intel, in microprocessor chip sales. The stock market for AMD has also been performing well over the past year until recently there was a stock split, which in part was due to our development of the Athlon processor. I have read articles in the PC Magazine as well as other microprocessor expert’s blogs that all recognized the Athlon chip as the fastest and far more superior chip in the market today. In 2010, revenue increases are due to higher sales of seventh generation microprocessors and sale of flash memory devices; furthermore, higher margins, lower R&D expenses, and the absence of $32 million in restructuring charges, which is from 2008, reflect the increase in net income. AMD vs. Intel When we launched the k6 to compete with the Pentium II Processor, it was not a successful mission, except for price. It was however the most economic micro-processing chip on the market at that point in time. The problem with the chip was that it did not follow the Intel format and it needed different motherboards in order for it to run properly. AMD was hurt at this time but we made a comeback with the release of the new K6-2 processor. The K6-2 Processor was faster, better, and cheaper. The processor ran on a 100 MHz bus, while Intel’s chips still ran on only a 66 MHz bus, this made AMD’s chip much faster. AMD product was also cheaper than any Intel based Pentium II computer. At this point AMD was introduced into the gaming......

Words: 840 - Pages: 4

Amd Today

...AMD Now AMD is currently ranked second, right behind Intel, in microprocessor chip sales. The stock market for AMD has also been performing well over the past year until recently there was a stock split, which in part was due to our development of the Athlon processor. I have read articles in the PC Magazine as well as other microprocessor expert’s blogs that all recognized the Athlon chip as the fastest and far more superior chip in the market today. In 2010, revenue increases are due to higher sales of seventh generation microprocessors and sale of flash memory devices; furthermore, higher margins, lower R&D expenses, and the absence of $32 million in restructuring charges, which is from 2008, reflect the increase in net income. AMD vs. Intel When we launched the k6 to compete with the Pentium II Processor, it was not a successful mission, except for price. It was however the most economic micro-processing chip on the market at that point in time. The problem with the chip was that it did not follow the Intel format and it needed different motherboards in order for it to run properly. AMD was hurt at this time but we made a comeback with the release of the new K6-2 processor. The K6-2 Processor was faster, better, and cheaper. The processor ran on a 100 MHz bus, while Intel’s chips still ran on only a 66 MHz bus, this made AMD’s chip much faster. AMD product was also cheaper than any Intel based Pentium II computer. At this point AMD was introduced into the gaming......

Words: 840 - Pages: 4

Amd Marketing

...AMD : A Customer-Centric Approach to Innovation ISEG – ISM MBA Program September 30, 2010 Professional Management Skills Assessment Word Count: 2600 This case analyzes the strategy of AMD, a microprocessor manufacturer which is a direct competitor of another microprocessor company, Intel. Between the two companies the competition has never been really balanced because of Intel’s much more Important Size and budget. AMD has found itself in a bad shape several times but has always success in overcoming difficulties resulting from its far smaller market shares and – over the years – has built a strategy to survive and strengthen its position against its giant competitor Intel. What would it take for AMD to see significant increase in its market share in processors used in corporate desktops and notebooks? How can the success of Opteron in the server segment be leveraged to other segments? It would take a lot for AMD to catch up with Intel as the gap in terms of market share between the two companies is huge. Except in very specialized niche markets, Intel has kept a significant leadership in every segments, including the server microprocessor market where AMD best performed. Still in the second quarter of 2010, the domination of Intel over the market was undeniable with 86.1% market share against 13.7% for AMD on the pc processor segment, 72.2% against 27.5% on the desktop microprocessor market and a 93.5% market share against 6.5% on the x 86 server microprocessor......

Words: 2659 - Pages: 11